Public Defender of Right
The visual identity of the Public Defender of Rights as a tool for strengthening the voice of the public in violation of rights and freedoms.
The Public Defender of Rights is an independent constitutional body of the Slovak Republic which protects the fundamental rights and freedoms of natural persons and legal persons in proceedings from public authorities and other public authorities to the extent and in the manner laid down by law, if their actions, decisions or inactions are inconsistent with legal order.
The mission of the Public Defender of rights is to give a voice to the public when faced with issues from different government authorities. The ambition of the current PDOR in Slovakia, Mária Patakyová is: "To strengthen the voice of citizens to resonate in the activities of public administration, and thus to help restore people's confidence in government in Slovakia." Our visual identity concept is built as a way to highlight this mission and to strengthen the voice of PODR’s warnings. The organization is very active in communicating important content to the public, so we decided to create a custom typography based on a punctuation mark, that is used to emphasize sentences, warnings, and cautions – the exclamation point. By getting rid of its normal function of ending a sentence and transforming it into a font, we added visual emphasis to all the content it presents. The basic element of identity is therefore a custom font family Interkvop, which is based on the open-source font Inter.
Slovak Public Defender of Rights
Concept & Design:
Andrej & Andrej
© 2022 Andrej & Andrej